Richard GellerDental EducationHow to make friends with Yelp -- and why you shouldYes, Yelp can sometimes backfire. Here's a strategy to ensure you stay on its good side.January 25, 2010Dental EducationThe dark side of social media... and what you can do about it.January 4, 2010Dental EducationWhat to do when third-party financing dries upHere are three options for financing larger cases in these tough economic times.October 27, 2009Dental EducationWhy do implants have to cost so much?They actually don't, contends Richard Geller in his latest Marketing Madness column.October 19, 2009Dental EducationDo you have the guts for this?Referral marketing isn't new. But a formula to consistently make money from it -- even in tough times -- is.September 15, 2009Dental EducationAt last! Advertising that makes moneyIf you want your ads to really work, make sure they look like anything but advertising.September 7, 2009MarketingHow to use videos to grow your practiceYou don't need to spend a lot of money to create videos that capture the imagination and increase your patient base and case acceptance.August 24, 2009Dental EducationMy dentist doesn't buy me flowers: Part IIWant more referrals? Consider these two techniques for making your patients feel extra special on their special day.August 13, 2009Dental EducationMy dentist doesn't buy me flowers: Part IIn his latest Marketing Madness column, marketing guru Richard Geller offers a referral formula that works time and again, and it's simple to implement.August 4, 2009Dental Education24-hour free recorded message -- My secret weaponThis low-cost approach to getting new patients works more often than you might think.July 22, 2009Page 1 of 4Next PageTop StoriesLegal IssuesDentist files antitrust lawsuit against insurersA dentist filed on March 31 a U.S. antitrust lawsuit against multiple insurers, including Zelis Healthcare and UnitedHealth Group.Imaging & CAD/CAMPatients don't like what they see on their intraoral scansImaging & CAD/CAMImaging aids in removing aspirated drill head from patientImaging & CAD/CAMAI may be better at this than orthodontistsImaging & CAD/CAMCase #787: 32-year-old woman with lesion on the left mandible