A practice with strong production is almost always healthy and has numerous opportunities. Keep in mind that dental practices should set a goal of increasing practice production every year, which will offset increases in inflation and overhead while increasing practice profitability and doctor income.
Reactivate all inactive patients. Inactive patients often make up 15% to 20% of a practice’s patient base. By working the reactivation system every day as a standard protocol and efficiently using patient communication technology, the practice can reduce the number of inactive patients significantly within 90 days and keep their inactive patient percentage low.
Don’t forget to complete incomplete treatment. Many patients don’t get around to scheduling the recommended treatment or completing it once they start. These patients offer a significant opportunity to increase practice production.
Dr. Roger P. Levin is CEO of Levin Group, a leading practice management and marketing consulting firm. To contact him or to join the 40,000 dental professionals who receive his Practice Production Tip of the Day, visit LevinGroup.com or email [email protected].
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