Podcast: Harnessing the power of cause marketing in dentistry

In this episode, DrBicuspid's Editor-in-Chief Kevin Henry speaks with Danny Bobrow about the Climb for a Cause initiative, which focuses on raising funds for oral health-related causes through hiking events.

Children who have been positively impacted by Climb for a CauseChildren who have been positively impacted by Climb for a Cause.

Bobrow shares his extensive background in the dental industry and the evolution of Climb for a Cause, emphasizing the importance of community involvement and cause marketing for dental practices. The conversation also covers the logistics of this year's climb, the significance of teamwork, and how dental teams can participate in charitable efforts.

Learn more about Climb for a Cause. This year's climb will take place on Saturday, August 30, at Mount Bourgeau and Harvey Pass in Alberta, Canada.


Takeaways

  • Climb for a Cause focuses on oral health education and treatment.
  • The initiative has raised over $1 million for charitable dental causes.
  • Participants can choose their personal summit during the hike.
  • Cause marketing can enhance patient loyalty and team camaraderie.
  • The event encourages participation from the entire dental team.
  • Safety measures are prioritized during the climbs.
  • A 12-week training regimen is provided for participants.
  • The event will take place near Banff, Alberta this year.
  • Involvement in charity can create deepened relationships within the team.
Page 1 of 8
Next Page