3M has launched a new website to showcase dentist- and lab-submitted case photos of its Lava zirconia restorations for crowns and bridges.
Marking the 15th anniversary of the brand, the new website will allow visitors to view, like, and share before and after photos, the company said.
"Thousands of skilled clinicians and lab technicians have allowed 3M to offer the benefits of zirconia to patients around the world," said Jennifer Van Ranst, U.S. marketing manager for 3M, in a press release. "We are looking forward to using this website to showcase the clinical success our customers have achieved with this material."
The company is asking clinicians and labs to submit their favorite cases where Lava zirconia "improved a patient's smile," according to the release. To upload cases, click here.