Delta Dental launches oral health awareness program

A group of Delta Dental companies has launched the SmileWay Wellness Program that aims to help people improve and manage their oral health through a three-pronged approach called the SmileWay Challenge.

The program was created by Delta Dental companies in California, New York, Florida, and 11 other states.

Participants are asked to complete online quizzes to self-assess their risk for dental disease, educate themselves on various aspects of dental health and "get connected" to Delta Dental through social media channels and Dental Wire, Delta Dental's enrollee newsletter.

To kick off the new program, Delta Dental is reminding enrollees this month about the importance of oral health and disease prevention, and is encouraging them to participate in the SmileWay Challenge. The first step: online risk self-assessment quizzes.

"Based on their answers to the quizzes, participants can sign up to receive customized tips by email each month on how to improve their oral health and guard against disease," said Belinda Martinez, Delta Dental's senior vice president of sales and marketing. "From these tips, they need look no further than our website for educational information and videos, and they can view these resources and manage their program participation at their own pace."

Other SmileWay Wellness Program online tools include a library of oral health articles and oral health and wellness posters and flyers. Delta Dental also offers interactive tools for kids through its website, mysmilekids.com.

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