Ultradent launches teeth-whitening contest for brides

Ultradent Products is holding an Opalescence "I Do" contest for dental offices in which brides-to-be can win cash and product prizes.

Dental offices must submit a before and after photo for each bride whitening with Opalescence who participates in the contest, according to a press release. Starting June 1, photos can be submitted for voting online at www.idocontest.com. The company has not yet set an end date for the contest.

One bride will be selected every month to win. The prize package includes a cash incentive for the bride (up to $1,000) and whitening treatments for select members of the bridal party.

The winning office will be provided with free promotional materials and the opportunity to provide a consultation for the winning bridal party.

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