Jake Dold[email protected]Dental Practice5 tips to build an effective marketing ad strategyThere's an old adage, "If you fail to plan, you plan to fail." This is especially true in marketing and advertising. Marketing expert Jake Dold shares five tips to build an effective marketing and advertising strategy.December 21, 2022Page 1 of 1Top StoriesLegal IssuesDentist’s defamation suit over bad reviews moves forwardA state appeals court ruled on September 15 that a patient who posted negative reviews about a dentist could be sued for defamation.Infection ControlInfection control matters to dental patientsSmile DesignClinical tip: Replacement of a congenital missing caninePublic HealthGetting married may be good for teeth, especially men’sScope of PracticeU.S. oral health is at a standstill. Hygienists may be the answer