The 30 Second Smile electric toothbrush plays a part in the latest Russell Crowe film, "The Next Three Days," written and directed by Academy Award winner Paul Haggis.
Elizabeth Banks' character presents her husband, Crowe, with the 30 Second Smile toothbrush just seconds before she is whisked away from their home by the FBI, which has accused her of murder.
The suspense thriller is centered around the confines of time, a perfect fit for the 30 Second Smile toothbrush, the company said in a press release. The toothbrush uses six microbrush heads that surround teeth with soft bristles to clean the top, bottom, front, back, and biting surfaces all at the same time.
Visit the company's website to see footage from the film featuring the toothbrush.
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