Dental practices are businesses. Businesses that are more efficient are more successful. As practices move through natural evolution, they typically become less efficient over time. If you want to increase practice revenue every year, then a continual focus on efficiency is essential.
Document all operational systems. Every practice that wants to increase revenue every year needs to focus on updating and upgrading systems. The best way to accomplish that is to formally document every system in the practice in a step-by-step manner.
Don't forget to focus on a small number of key metrics. Efficiency can be understood through measurement. Practices that are not aware of certain key numbers and exactly what they mean and that know the right actions to take when those numbers are out of an acceptable range will be the ones that are most likely to become inefficient.
Dr. Roger P. Levin is CEO of Levin Group, a leading practice management and marketing consulting firm. To contact him or to join the 40,000 dental professionals who receive his Practice Production Tip of the Day, visit LevinGroup.com or email [email protected].
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