Mark Williamson[email protected]Dental PracticeHold on: How your on-hold message affects your practiceYou've probably talked with your team about not putting patients on hold when they call your office, but sometimes it is necessary to do so. But rather than considering this lost time to reach your patients, you can use hold time to your practice's advantage to boost profitability and customer service, according to Mark Williamson, CEO of an audio branding agency.December 4, 2017Page 1 of 1Top StoriesLegal IssuesDentists, practice sued over death of 9-year-old patientThe mother of a 9-year-old girl who died after dental surgery has filed a lawsuit against the practice and several dentists.PediatricsDid you know this has a positive effect on kids' oral health?AIIs your AI dental receptionist failing? Here’s how to fix the real problemOffice ManagementDr. Tom Giacobbi's scheduling hacks for your practiceSponsor ContentWebinar: The 2026 Practice Upgrade Blueprint