Mark Williamson[email protected]Dental PracticeHold on: How your on-hold message affects your practiceYou've probably talked with your team about not putting patients on hold when they call your office, but sometimes it is necessary to do so. But rather than considering this lost time to reach your patients, you can use hold time to your practice's advantage to boost profitability and customer service, according to Mark Williamson, CEO of an audio branding agency.December 4, 2017Page 1 of 1Top StoriesBrainGum disease may be linked to impaired brain functionPeriodontitis may be a risk factor for brain damage, providing a potential treatment target for the early prevention of Alzheimer's disease, according to an American Academy of Periodontology press release.Invisible AlignersAI applications on the rise in clear aligner therapySmile DesignClinical tip: What you need to know about platelet-rich fibrinLegal IssuesDentist accused of trying to meet up with childSponsor ContentFree Webinar January 22 @ 8 p.m. ET