Sephora to sell GLO Brilliant teeth-whitening device

DrBicuspid.com staff writers
May 16, 2011

GLO Science's GLO Brilliant teeth-whitening device is now available in Sephora stores nationwide and on Sephora.com.

GLO Brilliant uses a patent-pending guided light optics (GLO) technology combined with the patented GLO Brilliant mouthpiece, 6% hydrogen peroxide whitening gel, and G-Vial gel delivery system to accelerate the whitening process.

The company currently has 12 patents pending on the system. Clinical studies have shown that use of the device results in teeth that are five shades lighter in three to five days -- teeth can even become up to eight shades lighter, depending on the starting shade, according to the company.

Latest in Whitening
Teeth Whitening Strips
Strips with this ingredient may mean whiter, brighter teeth
March 21, 2024
Teeth Magnifying Glass
N.H. tops list of U.S. states for stained smiles
July 12, 2023
Provisional Patent Application
Patent filed for ultrasound-based teeth whitening technology
April 26, 2023
2023 02 24 16 06 6881 2023 02 24 Midwinter Shannon Pace Brinker 400
Lure patients and raise profits with teeth whitening
February 23, 2023
Related Stories
2009 05 19 09 23 26 920 Pregnant Woman 70
Whitening
Corticosteroids during pregnancy not linked to orofacial clefts
2009 12 03 14 54 58 936 Smile 70
Whitening
Remineralizing agents don't hurt bleaching efficacy
2011 03 22 09 48 51 393 Doctor Form 70
Whitening
Less talk may improve the informed consent process
2009 01 30 11 56 34 729 Invisalign 70
Whitening
Some 'difficult' ortho patients may have body dysmorphia
More in Whitening
Strips with this ingredient may mean whiter, brighter teeth
By Melissa Busch
This type of bleaching strip whitened and brightened teeth, according to new research.
March 21, 2024
Teeth Whitening Strips
N.H. tops list of U.S. states for stained smiles
By Melissa Busch
A new ranking shows the U.S. states where people are the most and least likely to have discolored teeth.
July 12, 2023
Teeth Magnifying Glass
Patent filed for ultrasound-based teeth whitening technology
By DrBicuspid.com staff writers
KronosMD has filed a provisional patent with the U.S. Patent and Trademark Office for an ultrasound-powered device that whitens teeth.
April 26, 2023
Provisional Patent Application
Lure patients and raise profits with teeth whitening
By Melissa Busch
The demand for teeth whitening is huge and won't go away any time soon. Therefore, dentists should expand these services to increase practice profitability and attract more patients, according to a presenter at the Chicago Dental Society 2023 Midwinter Meeting.
February 23, 2023
2023 02 24 16 06 6881 2023 02 24 Midwinter Shannon Pace Brinker 400
Can desensitizers ease sensitivity from tooth bleaching?
By Melissa Busch
Using calcium-containing bioactive desensitizers during dental whitening procedures doesn't reduce the risk of tooth sensitivity, but it decreases the intensity, according to a systematic review published on January 28 in the Journal of the American Dental Association.
February 6, 2023
2021 05 13 22 04 7087 Teeth Whitening Woman 400
Is cold plasma key to better tooth whitening?
By Melissa Busch
Using a cold plasma jet to apply hydrogen peroxide gel for between five and 10 minutes may achieve significant tooth whitening for dental patients, according to a new study published in BMC Oral Health.
November 30, 2022
2022 12 01 00 32 5427 2022 12 1 Tooth Whitening 400
The ins and outs of teeth whitening
By Dr. Alvin Danenberg
Dr. Alvin Danenberg is often asked by his blog subscribers about the benefits and drawbacks of teeth whitening. He breaks down how whitening works, in-office and at-home options, and the disadvantages of teeth whitening.
November 8, 2022
2016 08 22 14 15 49 958 Danenberg Alvin 400
How much do ads affect the idea of an ideal smile?
By Alex Dagostino
Evidence shows that people are judged on their appearance, whether we like it or not. But how much do advertisements influence what we think of as an ideal smile? Researchers analyzed the effects of priming on social judgments in a study published on October 22 in the Journal of Dentistry.
October 25, 2022
2017 01 19 15 06 01 540 Smile2 400
The science behind teeth whitening methods
By Alex Dagostino
Patients are increasingly seeking dental esthetics, and teeth whitening procedures are a conservative means to improve dental esthetics. As patients become more aware of dental esthetics, there may be increased demand for esthetic procedures and an increase in outcome expectations.
July 18, 2022
2016 11 08 11 59 42 299 Teeth Whitening Tray 400
4 surprising factors that affect teeth whitening success
By Alex Dagostino
You may already know that the bleaching agent used and the exposure time affect the success of teeth whitening procedures, but these factors are the start of considerations dentists must take into account to achieve a pearly white finish, according to an article published on June 9 in Dentistry Review.
July 18, 2022
2021 05 13 22 04 7087 Teeth Whitening Woman 400
Yellow teeth deemed unattractive, unhealthy in new survey
By Will Morton
A majority of people said yellow teeth are unattractive in a recent survey conducted by market research platform DentaVox. The results belie a prejudice that people with yellow teeth are unhealthy.
February 10, 2022
2020 08 26 17 20 2673 Smile3 400
CAO Group files patent complaint against P&G
By DrBicuspid.com staff writers
The CAO Group has filed a complaint against Procter & Gamble (P&G) claiming patent infringement over P&G's Crest teeth whitening strips.
January 25, 2022
2019 10 18 17 04 1697 Lawsuit 400
Page 1 of 107
Next Page