RightSmile is gearing up to launch its dental-grade teeth whitening gel line, DentiGel.
DentiGel will provide dental-grade whitening products designed exclusively for dentists and will allow the dental professional to compete favorably with take-home and other office-based solutions, according to the company.
"The DentiGel system is designed to eliminate custom tray molding and gel dosing, as well as difficult storage methods required for today's products," said Gene Caiazzo, president of RightSmile. "DentiGel will allow dental professionals to dramatically reduce costs and time commitments required for current whitening solutions, thereby increasing the incidence of in-office whitening as much as 10-fold or more."
Product and marketing information will soon be available via www.DentiGel.com, which RightSmile recently acquired as part of its marketing strategy to expand into multiple teeth-whitening markets.
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