Henry Schein announced that its Think Pink, Practice Pink cause-related marketing program has contributed more than $173,000 to cancer-related causes in 2014.
The program offers Henry Schein customers an opportunity to purchase pink products ranging from healthcare consumables and practice supplies to apparel. A portion of sales from these products are donated to cancer-related organizations through the Henry Schein Cares Foundation, which supports and promotes increased access to care globally.
Beginning in 2005 with an initial focus on breast cancer, the Think Pink, Practice Pink program has expanded over the years to support a broader portfolio of cancer-related causes, including pediatric and oral cancers. Since its inception, the program has raised more than $800,000 and has supported a diversity of initiatives and programs that help improve access to care, prevention, and education for cancer patients.
"Henry Schein is proud to continue our company's near decadelong commitment to supporting the fight against cancer," stated Stanley M. Bergman, chairman of the board and CEO of Henry Schein, in a press release. "The generosity of our customers, supplier partners, and Team Schein Members has enabled Henry Schein to expand and deepen the impact 'Think Pink, Practice Pink' continues to have on the lives of countless patients and their families."