DentalEZ Group has updated its Identafi website to include a section that provides marketing tools to help clinicians increase oral cancer awareness and promote the benefits of the Identafi oral cancer screening device.
Dental professionals who offer the Identafi oral cancer screening exam in their practices can now download these free marketing tools:
- Press release template: Designed to announce to local media the importance of oral cancer screening and that the practice has begun using Identafi.
- Letter to the editor template: Encourages publication of the importance of oral cancer screening.
- Patient letter template: Creates awareness among patients regarding the importance of oral cancer screening, early detection, and the Identafi technology.
- Printable patient education pamphlet: Provides information on oral cancer, the importance of the screening exam, and how Identafi works.
- Printable office poster: To hang in waiting rooms and operatories to create awareness of the need for annual oral cancer screenings.
- Logo: Can be added to professional websites, bringing public awareness to the use of Identafi.
- Study club/speaker slides: Preformatted PowerPoint presentation for use at study clubs or other local speaker events.
- Radio public service announcements (PSAs): Oral cancer awareness PSAs in 15-, 30-, or 60-second versions.
- Oral cancer screening event press release: Can be sent to local media to invite reporters to receive a free oral cancer screening.
- Identafi exam consent form: A patient release form to document the patient's consent or denial of the oral cancer screening exam with Identafi.
In addition to these features, the website will continue to allow visitors to download technical information, find out more about oral cancer, view training videos and seminars, and contact StarDental customer and technical service representatives.
